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Driving Change: A Multigenerational Approach
Today’s health care leaders must navigate generational differences while sustaining performance and engagement. This webinar offers practical strategies to build connection, foster collaboration, and lead change that teams feel excited to be part of.
SHSMD Connections Annual Conference
SHSMD Connections 2026 brings health care marketing and strategy professionals together for practical insights, peer learning, and meaningful networking.
Health Care Strategy & Market Development Week
Health Care Strategy & Market Development Week recognizes the role in which health care marketing, digital engagement, communications, strategic planning, and business development professionals contribute.
Stop Writing Blog Content. Start Filming It Instead.
Learn how to speed up your SEO content production, increase its impact with your intended audience, and further nurture that traffic through your socials—all by executing a “video-to-blog” content strategy.
Student Member Professional Development Workshop Series
Courses
Designed to equip communication and marketing students with essential strategic thinking and leadership skills relevant to today's dynamic health care environment.
Health Care Marketing Plans, Communications and Market Research
Courses
This credential series is divided into 4 parts, which together, cover the essentials of health care marketing.
SHSMD Member Meet Up: Building Public Trust and Confidence
Join us for SHSMD’s next “Member Meet Up”. For SHSMD members only, join your peers across the country to discuss key topics and issues, and solve problems together. We are starting the year with the topic of “Building Public Trust and Confidence”