The 2015 AHA Environmental Scan provides insight and information about market forces that have a high probability of affecting the health care field. It is designed to help hospital and health system leaders better understand the health care landscape and the critical issues and emerging trends their organizations likely will face in the foreseeable future.

The 2015 Environmental Scan is the foundation of the AHA’s three-year strategic plan. It serves the association by validating its strategic framework: the AHA’s vision, mission, values and goals. The 2015 Environmental Scan is compiled from nationally recognized sources with recommendations from AHA governance committees. The scan is produced by Gene O’Dell, the AHA’s vice president for strategic planning and performance excellence, with assistance from Donna Aspy, planning and operations manager, leadership and business development.  

Contents of the 2015 AHA Environmental Scan are available in the September issues of H&HN and Trustee magazines. To access the September gatefold articles, go to and select the blue “Gatefold” tab on the left or go to and select the tan “Online Exclusives” tab on the left. To view a webcast of the scan click on the “2015-2017 Strategic Plan” link listed at the bottom of under the “About AHA” section. Scroll down and click on “2015 AHA Environmental Scan Webcast.”